What web development covers
Web development ranges from a five-page company website to a multi-tenant SaaS platform. The common goal: a fast, secure, accessible site that is easy for your team to update and easy for customers to find on Google.
We distinguish between websites (information and marketing, managed in a CMS), e-commerce (selling online), and web applications (software in the browser: portals, dashboards, booking systems, SaaS). Each needs a different technology and process – below you find all of them.
Web project types
Company & corporate websites
Your digital business card: services, team, references, contact.
- Multilingual (DE/EN)
- CMS for easy updates
- SEO & local SEO
- Contact and quote forms
Landing pages & campaign sites
Single pages focused on one goal: leads, sign-ups or sales.
- Conversion-optimised layout
- A/B testing
- Tracking (consent-based)
- Fast load times
E-commerce & online shops
Shops for B2C and B2B, from 10 to 100,000 products.
- Shopify, WooCommerce, Shopware, custom
- Payments: PayPal, Stripe, Klarna, invoice
- Shipping (DHL, DPD) & tax rules
- ERP / inventory sync
Marketplaces
Platforms connecting multiple sellers and buyers.
- Vendor onboarding & dashboards
- Commission & split payments
- Reviews, disputes, moderation
- Search and filters
Customer & partner portals
Logged-in areas for customers, dealers or members.
- Documents, invoices, orders
- Support tickets
- Role-based access
- SSO / Microsoft / Google login
Booking & reservation systems
Appointments, rooms, rentals, courses and events.
- Availability calendars
- Online payment & deposits
- Reminders by email/SMS
- Staff and resource planning
SaaS platforms
Your own subscription software in the browser.
- Multi-tenancy & user management
- Subscription billing (Stripe)
- APIs and integrations
- Scalable cloud architecture
Progressive Web Apps (PWA)
Websites that install like an app and work offline.
- Home-screen install
- Offline caching
- Push notifications
- One codebase for all devices
Intranets & internal tools
Knowledge bases, HR portals, admin dashboards.
- Microsoft 365 / Google Workspace integration
- Search & document management
- Approval workflows
- On-premise or cloud
Content & media sites
Magazines, blogs, news portals, communities.
- Editorial workflows
- Paywalls & memberships
- Newsletter integration
- High traffic performance
Choosing the right CMS or framework
| Option | Strengths | Best for |
|---|---|---|
| WordPress | Easiest editing, huge plugin ecosystem, cost-efficient | SME websites, blogs, WooCommerce shops |
| TYPO3 | Enterprise-grade, multi-site and multi-language, popular in Germany | Larger companies, public sector, universities |
| Headless CMS (Strapi, Sanity, Contentful) | Content via API, any frontend, very fast | Modern sites with Next.js, apps + web from one content source |
| Shopify / Shopware / WooCommerce | Ready-made commerce features | Online shops of any size |
| Custom (Laravel, Node.js, Django + React/Next.js) | Full flexibility, no limits | Portals, SaaS, web applications |
How we build your website or web app
- DiscoveryGoals, target groups, competitors, required pages or functions, content and integrations.Deliverables: project brief, sitemap draft, estimate
- Information architecture & wireframesSitemap, navigation and wireframes for key pages or screens – structure before design.Deliverables: sitemap, wireframes
- UI designResponsive designs for desktop, tablet and mobile in your brand, with a reusable component library.Deliverables: Figma designs, style guide
- DevelopmentFrontend and backend development, CMS setup, integrations (CRM, payment, newsletter), in sprints with a staging site you can review.Deliverables: staging website
- Content & SEOContent migration or creation, on-page SEO, meta data, structured data, redirects from the old site.Deliverables: content-filled site, SEO checklist
- TestingCross-browser and device tests, accessibility (WCAG), performance (Core Web Vitals), security checks and forms.Deliverables: QA report, Lighthouse scores
- LaunchDomain, SSL, hosting in Germany, analytics with consent banner, Google Search Console, go-live.Deliverables: live site
- Training & careCMS training for your team, updates, backups, monitoring and improvements.Deliverables: maintenance plan
Quality standards in every project
- Mobile-first & responsive – looks and works great on every screen
- Performance – optimised images, caching and Core Web Vitals in the green
- SEO-ready – clean URLs, meta data, sitemap, schema.org markup, fast loading
- Accessibility – WCAG 2.1 AA practices, keyboard navigation, contrast, alt texts
- Security – HTTPS, updates, secure forms, backups, protection against common attacks
- GDPR – consent management, EU hosting, privacy policy and imprint (Impressum) structure
Industries we build for
Technology stack
| Frontend | HTML5CSS / TailwindJavaScript / TypeScriptReactNext.jsVueAstro |
| CMS & commerce | WordPressTYPO3StrapiSanityShopifyShopwareWooCommerce |
| Backend | Node.jsLaravel / PHPDjango / PythonPostgreSQLMySQLRedis |
| Hosting & ops | Ravian Managed HostingIONOSAWSDockerCloudflareGitHub Actions |
Frequently asked questions
How long does a website take?
A company website typically takes 3–6 weeks, an online shop 6–12 weeks, and a portal or SaaS platform 3–9 months depending on features.
Can I edit the website myself?
Yes. We set up a CMS and train your team so you can change texts, images and pages without a developer.
Do you redesign existing websites?
Yes, including content migration and 301 redirects so you keep your Google rankings.
Where is my website hosted?
On our Managed Hosting in Germany, on your existing IONOS account (IONOS Management) or on any provider you prefer.
Is SEO included?
Technical and on-page SEO basics are included in every project. Ongoing SEO and ads are part of Digital Growth.